Pure Beginnings Toothpaste Fresh Mint

The natural and healthy way to care for your teeth and gums. Pure Beginnings toothpaste contains xylitol, which has been shown to effectively reduce tooth decay by preventing the growth of the bacteria Streptococcus mutans - a "nasty" that causes dental cavities.

Directions:

• Apply a small amount to the tooth brush.
• Brush teeth morning and night, preferably after meal times.
• Spit and rinse.

Ingredients:

• Glycerin, aqua (water), calcium carbonate, xylitol, titanium dioxide, kaolin, hydroxyethylcellulose,  sodium lauroyl sarcosinate, peppermint flavour, adansonia digitata (baobab) fruit extract*, eupatorium rebaudianum bertoni (stevia) leaf extract, menthol, mentha piperita (peppermint) oil*, potassium sorbate, guar gum, mentha spicata (spearmint) leaf oil*, Maltodextrin
• *Ingredients from organic farming 
• 99% of the total ingredients are from natural origin
• Endorsed by the Vegan Society

A note about Sodium Lauroyl Sarcosinate:

•  Information on ingredients change all the time and for this reason we sometimes have ingredients permitted in products that are starting to attract negative attention – this does not mean however, that they are a problem, just that there are data gaps. Sodium Lauroyl Sarcosinate is one of those ingredients. This is what we know about it – to use it or not to use is your call. Sodium Lauroyl Sarcosinate is approved by Ecocert, and is also approved in the new COSMOS organic standard. The ingredient is sulphate free, it is not processed with ethylene oxide or 1,4dioxane, and has a good sensitivity rating. The Cosmetics Database finds Sodium Lauroyl Sarcosinate to be a moderate hazard ingredient, primarily because of its potential to be contaminated with nitrosamine (a known carcinogen) and because of its classification as a penetration enhancer. Sodium Lauroyl Sarcosinate should not be used in cosmetics and personal care products in which N-nitroso compounds may be formed (CosmeticsInfo.org). Sodium Lauroyl Sarcosinate is not expected to be potentially toxic or harmful, and has a low oral toxicity. It is not found to be mutagenic, irritating orsensitizing, although as stated above, it may enhance the penetration of other ingredients through the skin which is a good or a bad thing depending on what other ingredients it is mixed with. It has an EWG rating – the rating is 3/10, primarily due to data gaps.